Overcome 15-Day Limits to Salesforce’s Recycle Bin – Data Unleashed

Welcome to our Data Unleashed web series. This web series represents a collection of ideas, lessons learned, and use cases accumulated by serving Salesforce customers over the past 12+ years. If your organization uses Salesforce, this web series was designed specifically for you.
Data Unleashed header for overcoming the 15-day limits to Salesforce's recycle bin

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Episode 6 of Data Unleashed covers the pitfalls of Salesforce’s recycle bin and how many days your deleted data gets retained on the platform. At only 15 days, the time limit to recover something in the event of accidental deletion or other errors is relatively short. What would happen if you didn’t even discover the mistake until the 16th day or after? That data is gone forever. Luckily with a self-hosted Salesforce backup solution, you have an infinite-depth recycle bin at your disposal.

With the self-hosted approach, you can specify object retention policies within your recycle bin, guaranteeing that you’ll never lose the Salesforce data you might need after it’s been deleted – whether on purpose or by accident. Your backups live behind your firewall, where you can have the database purge any data on the schedule that makes sense for your requirements.

Tune in each Tuesday for more episodes of Data Unleashed, and discover all the tips and tricks to help you get more value from your investment in Salesforce. If you are looking for a fast, easy, and highly-secure way to protect your Salesforce data & metadata, we would love to hear from you! Reach out to an SFDC data expert or send us a message on LinkedIn!

Video Transcription

My name is Drew Niermann,  and this is Data Unleashed, the video blog series dedicated to helping you get more out of your investment in Salesforce. 

So we’re gonna start today’s episode with a little quiz about Salesforce’s recycle bin. Do you happen to know how many days deleted data gets retained in Salesforce? If you accidentally delete it? If you’re thinking the answer is 15 days, you would be correct. So congrats to you. 

But what if somebody deleted some data, and they didn’t realize it was gone until day 16 or later? Salesforce does not retain the data after that point. And once it’s gone, it’s gone forever, there is no getting it back. 

Or maybe someone deletes something, goes to the recycle bin, and they perform a hard delete and clear it out of the recycle bin before the 15-day timer is up. Also in that scenario, that data is gone forever, you’ll never get it back. 

Here’s a scenario where unleashing the power of a self-hosted solution is really, really powerful. So think about this. What if you had an infinite-depth, Salesforce recycle bin with object-specific retention policies that you could specify however you want? 

That’s exactly what you can do if you take a self-hosted approach to Salesforce backup and recovery. And what I mean by self-hosted is your backups, living behind your firewall in a nonproprietary, standard relational database, where you can get at that data, specify the retention policies, preserve all of the referential integrity of the data model, and then have the database purge the data from your on-prem recycle bin or your self-hosted cloud-based recycle bin on a schedule that makes sense for your data retention and compliance requirements. 

So if this is something that you’ve never thought about, or you find interesting, please drop me a note on LinkedIn It’s something that we see every day and we help enterprise Salesforce customers around the world solve this problem every day. 

Thank you so much for watching. My name is Drew Niermann and you’re watching data Data Unleashed.

Drew Niermann

Drew Niermann

Drew excels in presenting deeply technical ideas in a simple way. He supports 50 of CapStorm's top global accounts, helping each company to achieve their desired outcomes while also guiding a team of Enterprise Sales reps to identify and execute on each of their strategic pursuits.

About CapStorm

CapStorm is the most technologically advanced Salesforce data management platform on the market. Billions of records per day flow through CapStorm software, and our solutions are used in every industry from credit cards, telecom providers, insurance agencies, global banks and energy providers.

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