10 Things I Learned About Salesforce

Though I may have a long way to go with my Trailblazing, here’s a few things I’ve already learned about Salesforce that really surprised me.
Sharon Steingruber and Rebecca gray pose at the CapStorm booth during the Texas Dreamin' conference.

I’m a relative newcomer to the Salesforce community, with only just over a year of being part of the ecosystem. And what a large ecosystem it is. According to data from the Small Business Blog, Salesforce has over 150,000 customers using its CRM software. Throughout my career I’ve been one of those thousands of people, but I had never been on the tech side of things before. Now, I am fortunate to spend my days working with talented admins, developers, architects and more, and have really seen the impact Salesforce has across the globe. 

Salesforce does not automatically back up your data

It’s true. They do an archive of it every 30 days but if you lose data for whatever reason, getting it back from Salesforce is expensive and will come back to you as a CSV file. If you are looking for a better way to back up and recover your data, consider looking at CapStorm. CapStorm backs up Salesforce data into your own environment with unlimited relationships and hierarchies.  And, the data can be restored down to a single point in time or a lot of data at once. You choose how to use your backed up data!

The Salesforce ecosystem is LEGIT

It’s 15 Million people all over the world that are willing to help, wanting to learn, yearning to grow.  It’s an amazing culture. I’ve never seen anything like it and I love it! These are people who had never worked in Salesforce who have completed the certifications, and now offer guidance and input to other members of the Trailblazer community. 

Salesforce is not just a CRM 

As an end user for a few years, I never knew that Salesforce was far more than a CRM. To borrow words from Salesforce, it empowers companies of every size and industry to digitally transform and create a 360° view of their customers and it powers trillions of platform, consumer and employee interactions. I’ve met customers that utilize Salesforce for accounting, call centers, recruiting and as their single source of truth. It’s incredibly complex and an amazing platform that allows businesses to fully drive their revenue engines forward. 

Salesforce invented the App Store

Yep, it’s true. Three years before Apple premiered the App Store, Salesforce created the AppExchange, where one could find many applications that worked with Salesforce. If you’ve got a business challenge, chances are there’s an app available to help fill your need. Fun fact, CopyStorm has been on the AppExchange for over 10 years!

Check out CopyStorm on the AppExchange for all your Salesforce backup and restore needs

Salesforce has overtaken SAP

Salesforce recently displaced iconic SAP as the world’s largest provider of enterprise applications. Overtaking such a legacy provider shows just how much growth Salesforce has experienced in recent years.

Salesforce loves a mascot

Astro, Salesforce’s friendly guide

And  wow, they sure do have plenty of them! The first is SaaSY (representing the end of software) with twelve more after that. The most well known is probably Astro (your guide to Salesforce) but everyone has a favorite!

Along with Astro and SaaSY, there’s also Codey, Einstein, Cloudy, Appy, Brandy, Hootie,  Blaze, Max, Koa, Ruth, and Lionheart. Having each of these characters allows Salesforce to truly embody their fun personality, as well as reflect on Salesforce’s core values and beliefs.

Salesforce is COMPLEX

With so many relationships between fields and objects, there is no easy way to map all of the data. And certainly no way to do it manually! Fear not, CapStorm has a way to do this for you easily and quickly.

Salesforce can throw a pretty great party 

Every year, Dreamforce descends on San Francisco for Salesforce’s annual event. It’s grown from 1000 people the first year to over 175,000. And, they have speakers like Barack Obama, Sir Richard Branson, Will Smith, George Lucas to name a few. Performances by the likes of Stevie Wonder, U2, Bruno Mars, Lenny Kravitz, the Foo Fighters and the Red Hot Chili Peppers add to the excitement and positive energy taking place at this event each year. 

Salesforce loves its swag

And there’s no swag like a Golden Hoodie. Salesforce announces a few Golden Hoodie winners every year, which are members of the ecosystem that go above and beyond to help others succeed in the Salesforce ecosystem. To date there are just over 200 of them, so they really are special!

There definitely is the Salesforce Kool-Aid

Even as a newbie, I love the Trailhead points, the swag, the shows and the people. Whether it’s learning from the subject matter experts in a community group, attending one of the conferences and hearing from a who’s who of keynote speakers, or talking with the admins and developers who serve as the backbone of their organizations, Salesforce has created both a platform and a culture that serves the needs of many. Once you are in, you’re in, and it’s a pretty great place to be! 

Trailhead offers numerous ways to learn and connect with your Salesforce peers


Speaking of learning new things and the complexity and wonder of Salesforce, are you curious about how CapStorm can serve as your go-to Salesforce data management platform?  Talk with one of our experts today!

Sharon Steingruber

Sharon Steingruber

Sharon came to CapStorm as a Sr Account Executive and has recently taken on growing strategic partnerships for CapStorm. She has many years of technology sales experience and enjoys building relationships with customers and being a consultative partner for them.

About CapStorm

CapStorm is the most technologically advanced Salesforce data management platform on the market. Billions of records per day flow through CapStorm software, and our solutions are used in every industry from credit cards, telecom providers, insurance agencies, global banks and energy providers.

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